{"id":3868,"date":"2023-02-23T09:41:50","date_gmt":"2023-02-23T08:41:50","guid":{"rendered":"https:\/\/justprint.sk\/blog\/?p=3868"},"modified":"2023-02-23T09:41:51","modified_gmt":"2023-02-23T08:41:51","slug":"dobre-sa-sklada-letak-vo-formate-dl-bez-tajomstva","status":"publish","type":"post","link":"https:\/\/justprint.sk\/blog\/2023\/02\/dobre-sa-sklada-letak-vo-formate-dl-bez-tajomstva\/","title":{"rendered":"Dobre sa sklad\u00e1! Let\u00e1k vo form\u00e1te DL bez tajomstva"},"content":{"rendered":"\n<p><strong><a href=\"https:\/\/justprint.sk\/produkty\/letaky\">Reklamn\u00e9 let\u00e1ky<\/a><\/strong> m\u00f4\u017eu ma\u0165 r\u00f4zne podoby a v tomto \u010dl\u00e1nku si podrobne rozoberieme let\u00e1k DL. Budeme sa bavi\u0165 o rozmeroch, sp\u00f4soboch skladania, mo\u017enosti potla\u010de i n\u00e1padoch, ako tento form\u00e1t vyu\u017ei\u0165 v konkr\u00e9tnych reklamn\u00fdch aktivit\u00e1ch.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a><strong>Tla\u010d let\u00e1kov st\u00e1le patr\u00ed medzi naj\u010dastej\u0161ie polygrafick\u00e9 vo\u013eby<\/strong><\/h2>\n\n\n\n<p>Let\u00e1ky s\u00fa produktom, ktor\u00fd bu\u010f milujete, alebo nen\u00e1vid\u00edte. Aj napriek vzbudzuj\u00facim extr\u00e9mnym em\u00f3ci\u00e1m s\u00fa st\u00e1le jedn\u00fdm z naj\u010dastej\u0161ie volen\u00fdch tla\u010dov\u00fdch produktov popri vizitk\u00e1ch, katal\u00f3goch a plag\u00e1toch. Zauj\u00edmavo navrhnut\u00e9 <strong><a href=\"https:\/\/justprint.sk\/skladany_letak\">skladan\u00e9 let\u00e1ky typu DL<\/a><\/strong> s estetickou aj funk\u010dnou hodnotou nielen\u017ee hne\u010f nevyhod\u00edte, ale bud\u00fa v\u017edy po ruke.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dlka-w-c-1024x683-1.jpg\" alt=\"Reklamn\u00e9 let\u00e1ky\" class=\"wp-image-3864\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dlka-w-c-1024x683-1.jpg 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dlka-w-c-1024x683-1-300x200.jpg 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dlka-w-c-1024x683-1-768x512.jpg 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dlka-w-c-1024x683-1-585x390.jpg 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dlka-w-c-1024x683-1-263x175.jpg 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Grafika: \u00a9 Mockups Design<\/figcaption><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.behance.net\/gallery\/112331991\/Free-tri-fold-DL-flyer-mockup\" target=\"_blank\" rel=\"noopener nofollow\"><strong>Tu <\/strong><\/a>si m\u00f4\u017eete zadarmo stiahnu\u0165 maketu let\u00e1ku DL skladan\u00e9ho do p\u00edsmena \u201ec\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a><strong>Rozmery let\u00e1ka DL<\/strong><\/h2>\n\n\n\n<p>Let\u00e1k DL pozn\u00e1te predov\u0161etk\u00fdm pod\u013ea form\u00e1tu. DL-ka sa dod\u00e1va v jednej ve\u013ekosti, ktor\u00e1 v z\u00e1vislosti od orient\u00e1cie bude:<\/p>\n\n\n\n<ul><li>let\u00e1k DL vertik\u00e1lny: 99 x 210 mm<\/li><li>let\u00e1k DL horizont\u00e1lny: 210 x 99 mm<\/li><\/ul>\n\n\n\n<p>Tento konkr\u00e9tny <strong><a href=\"https:\/\/justprint.sk\/letak\">rozmer let\u00e1ka<\/a><\/strong> pon\u00faka obrovsk\u00fd priestor na navrhovanie. Grafick\u00fd mot\u00edv, ktor\u00fd sa bude tla\u010di\u0165, je mo\u017en\u00e9 prisp\u00f4sobi\u0165 zvolenej orient\u00e1cii (na v\u00fd\u0161ku alebo na \u0161\u00edrku), rovnako ako sp\u00f4sob skladania &#8211; o tom si povieme ni\u017e\u0161ie.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"665\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-2-1024x665-1.jpg\" alt=\"Tla\u010d let\u00e1kov\" class=\"wp-image-3867\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-2-1024x665-1.jpg 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-2-1024x665-1-300x195.jpg 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-2-1024x665-1-768x499.jpg 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-2-1024x665-1-585x380.jpg 585w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Grafika: \u00a9 Mockups Design<\/figcaption><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.behance.net\/gallery\/66787175\/Free-trifold-DL-leaflet-mockup\" target=\"_blank\" rel=\"noopener nofollow\"><strong>Tu <\/strong><\/a>si m\u00f4\u017eete zadarmo stiahnu\u0165 maketu let\u00e1ku DL skladan\u00e9ho do p\u00edsmena \u201ez\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a><strong>DL &#8211; let\u00e1k skladan\u00fd na mnoho sp\u00f4sobov<\/strong><\/h2>\n\n\n\n<p>\u010eal\u0161ou charakteristickou vlastnos\u0165ou let\u00e1ka DL je viac mo\u017enost\u00ed skladania. V z\u00e1vislosti na grafickom dizajne m\u00f4\u017ee existova\u0165 mnoho konfigur\u00e1ci\u00ed a najob\u013e\u00fabenej\u0161ie z nich s\u00fa:<\/p>\n\n\n\n<ul><li>let\u00e1k DL skladan\u00fd napoly (4 strany)<\/li><li>let\u00e1k DL skladan\u00fd na tri \u010dasti v tvare p\u00edsmena \u201eC\u201d (6 str\u00e1n)<\/li><li>let\u00e1k DL skladan\u00fd na tri \u010dasti v tvare p\u00edsmena \u201eZ\u201d (6 str\u00e1n)<\/li><li>let\u00e1k DL skladan\u00fd ako harmonika (8, 10, 12 str\u00e1n)<\/li><\/ul>\n\n\n\n<p>Vzh\u013eadom na mno\u017estvo mo\u017en\u00fdch variantov bude \u013eahk\u00e9 vytvori\u0165 zauj\u00edmav\u00fd dizajn let\u00e1ku, prezentovan\u00fd neobvykl\u00fdm a atrakt\u00edvnym sp\u00f4sobom.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"767\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-1024x767-1.jpg\" alt=\"mockup letaku\" class=\"wp-image-3866\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-1024x767-1.jpg 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-1024x767-1-300x225.jpg 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-1024x767-1-768x575.jpg 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/mcps-design-1024x767-1-585x438.jpg 585w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Grafika: \u00a9 Mockups Design<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a><strong>Let\u00e1k DL &#8211; v\u017edy obojstrann\u00e1 potla\u010d<\/strong><\/h2>\n\n\n\n<p>Nepochybnou v\u00fdhodou DL je ve\u013ek\u00e1 tla\u010dov\u00e1 plocha, ktor\u00e1 umo\u017e\u0148uje vlo\u017ei\u0165 do projektu ve\u013ek\u00e9 mno\u017estvo obsahu. Let\u00e1k DL je k dispoz\u00edcii v mo\u017enosti obojstrannej potla\u010de (jednostrann\u00e1 tla\u010d by vzh\u013eadom na ohyb archu jednoducho nemala v\u00fdznam).<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dl-na-pol-1024x683-1.jpg\" alt=\"st\u00e1hnout maketu let\u00e1ku DL\" class=\"wp-image-3865\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dl-na-pol-1024x683-1.jpg 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dl-na-pol-1024x683-1-300x200.jpg 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dl-na-pol-1024x683-1-768x512.jpg 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dl-na-pol-1024x683-1-585x390.jpg 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2023\/02\/dl-na-pol-1024x683-1-263x175.jpg 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Grafika: \u00a9 yogurt86 Design Studio<\/figcaption><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.behance.net\/gallery\/160853541\/Bi-Fold-DL-Brochure-Mockup-2\" target=\"_blank\" rel=\"noopener nofollow\"><strong>Tu <\/strong><\/a>si m\u00f4\u017eete zadarmo stiahnu\u0165 maketu let\u00e1ku DL skladan\u00e9ho napoly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a><strong>Navrhujete DL let\u00e1k? Na \u010do by ste mali pam\u00e4ta\u0165<\/strong><\/h2>\n\n\n\n<p>Niekedy m\u00f4\u017ee by\u0165 tla\u010d let\u00e1kov celkom v\u00fdzvou. Papier, ve\u013ekos\u0165, form\u00e1t \u010di rozmery ovplyvnia v\u00fdsledn\u00fa recepciu projektu, preto sa oplat\u00ed zv\u00e1\u017ei\u0165 tieto aspekty hne\u010f na za\u010diatku. Zauj\u00edmav\u00fd dizajn let\u00e1ka DL bude ma\u0165 ve\u013ek\u00fd reklamn\u00fd potenci\u00e1l, ale aby ho bolo mo\u017en\u00e9 z neho dosta\u0165, mal by by\u0165 projekt premyslen\u00fd u\u017e vo f\u00e1ze konceptu.<\/p>\n\n\n\n<p><strong>\u27a4<\/strong> <strong>Grafick\u00e1 \u00faprava <\/strong>&#8211; je dobr\u00e9, ke\u010f je \u010ditate\u013en\u00e1 a mno\u017estvo prvkov v grafike a mno\u017estvo textu nezahlt\u00ed a zbyto\u010dne neza\u0165a\u017euje dizajn let\u00e1ku DL<\/p>\n\n\n\n<p>\u27a4 <strong>Farby <\/strong>&#8211; mali by by\u0165 vyberan\u00e9 v s\u00falade s aktu\u00e1lnou farebnou paletou vizu\u00e1lnej identifik\u00e1cie tak, aby reklamn\u00fd materi\u00e1l od za\u010diatku vyvol\u00e1val asoci\u00e1cie so zna\u010dkou. Farby m\u00f4\u017eu ovplyvni\u0165 vn\u00edmanie zna\u010dky &#8211; na to je vhodn\u00e9 pam\u00e4ta\u0165 pri navrhovan\u00ed let\u00e1ku<\/p>\n\n\n\n<p>\u27a4 <strong>Fonty <\/strong>\u2013 je lep\u0161ie to nepreh\u00e1\u0148a\u0165 s pr\u00edli\u0161 ve\u013ek\u00fdm po\u010dtom typov p\u00edsma. Let\u00e1k by mal by\u0165 \u010ditate\u013en\u00fd a zdanlivo \u013eahko prijate\u013en\u00fd. Postarajte sa o kerning a spr\u00e1vnu ve\u013ekos\u0165 textu<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><a><\/a><strong>Objavte kolekciu ozdobn\u00fdch papierov \u2193<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-justprint-sk-blog wp-block-embed-justprint-sk-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"U14gVKRZZe\"><a href=\"https:\/\/justprint.sk\/blog\/2020\/12\/druhy-papiera-v-tlaci-cast-2-ozdobne-papiere\/\">Druhy papiera v tla\u010di &#8211; \u010das\u0165 2 &#8211; ozdobn\u00e9 papiere<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8222;Druhy papiera v tla\u010di &#8211; \u010das\u0165 2 &#8211; ozdobn\u00e9 papiere&#8221; &#8212; Justprint.sk Blog\" src=\"https:\/\/justprint.sk\/blog\/2020\/12\/druhy-papiera-v-tlaci-cast-2-ozdobne-papiere\/embed\/#?secret=fKI1pZbaL8#?secret=U14gVKRZZe\" data-secret=\"U14gVKRZZe\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a><strong>Typ let\u00e1ka je d\u00f4le\u017eit\u00fd<\/strong><\/h2>\n\n\n\n<p>E\u0161te jedna ot\u00e1zka, ktor\u00e1 by mala by\u0165 zodpovedan\u00e1 pred za\u010dat\u00edm n\u00e1vrhu, je typ let\u00e1ku &#8211; tu je naozaj z \u010doho vybera\u0165. V ponuke <strong><a href=\"https:\/\/justprint.sk\/\">Justprint<\/a><\/strong> n\u00e1jdete let\u00e1ky hranat\u00e9, skladan\u00e9 aj zu\u0161\u013eachten\u00e9. Okrem mnoh\u00fdch typov let\u00e1kov si m\u00f4\u017eete vybra\u0165 aj neobvykl\u00e9 ve\u013ekosti, ktor\u00e9 m\u00f4\u017eu by\u0165 d\u00f4le\u017eitou s\u00fa\u010das\u0165ou pri budovan\u00ed povedomia o zna\u010dke pomocou tla\u010den\u00fdch materi\u00e1lov. Zauj\u00edmaj\u00fa V\u00e1s neobvykl\u00e9 rozmery alebo ne\u0161tandardn\u00e1 surovina? V\u00e1\u0161 dotaz za\u0161lite na <a href=\"mailto:info@justprint.sk\"><strong>info@justprint.sk<\/strong><\/a><strong> &#8211; <\/strong>radi V\u00e1m vytla\u010d\u00edme nie\u010do na mieru.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reklamn\u00e9 let\u00e1ky m\u00f4\u017eu ma\u0165 r\u00f4zne podoby a v tomto \u010dl\u00e1nku si podrobne rozoberieme let\u00e1k DL. Budeme sa bavi\u0165 o rozmeroch, sp\u00f4soboch skladania, mo\u017enosti potla\u010de i n\u00e1padoch, ako tento form\u00e1t vyu\u017ei\u0165&hellip;<\/p>\n","protected":false},"author":1,"featured_media":3863,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[36,37,35],"tags":[149,201,185,202,150,203,200,57,67],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3868"}],"collection":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/comments?post=3868"}],"version-history":[{"count":1,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3868\/revisions"}],"predecessor-version":[{"id":3869,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3868\/revisions\/3869"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media\/3863"}],"wp:attachment":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media?parent=3868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/categories?post=3868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/tags?post=3868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}