{"id":3606,"date":"2022-11-02T14:06:05","date_gmt":"2022-11-02T13:06:05","guid":{"rendered":"https:\/\/justprint.sk\/blog\/?p=3606"},"modified":"2023-02-09T14:39:48","modified_gmt":"2023-02-09T13:39:48","slug":"planujete-na-black-friday-akcie-to-moze-byt-pre-vas-uzitocne","status":"publish","type":"post","link":"https:\/\/justprint.sk\/blog\/2022\/11\/planujete-na-black-friday-akcie-to-moze-byt-pre-vas-uzitocne\/","title":{"rendered":"Pl\u00e1nujete na Black Friday akcie? To m\u00f4\u017ee by\u0165 pre V\u00e1s u\u017eito\u010dn\u00e9!"},"content":{"rendered":"\n

Black Week, Black Friday, Cyber Monday \u2014 ako by sme to len nenazvali, obdobie hor\u00facich v\u00fdpredajov\u00fdch a propaga\u010dn\u00fdch kampan\u00ed n\u00e1m pomaly klope na dvere a mnoh\u00e9 zna\u010dky, najm\u00e4 tie, ktor\u00e9 p\u00f4sobia v maloobchode alebo podnikaj\u00fa v e-commerce, pl\u00e1nuj\u00fa \u0161peci\u00e1lne marketingov\u00e9 aktivity pri tejto pr\u00edle\u017eitosti. Kde je v tom v\u0161etkom nejak\u00e1 s\u00favislos\u0165 s tla\u010dou? Nieko\u013eko tipov n\u00e1jdete ni\u017e\u0161ie.<\/p>\n\n\n\n\n\n\n\n

<\/a>Zahr\u0148te papier do marketingovej komunik\u00e1cie<\/strong><\/strong><\/h2>\n\n\n\n

Rie\u0161enia, ktor\u00e9 pon\u00faka tla\u010d, dokonale dop\u013a\u0148aj\u00fa digit\u00e1lne propaga\u010dn\u00e9 aktivity. Pomocou t\u00fdchto form\u00e1tov m\u00f4\u017eete e\u0161te efekt\u00edvnej\u0161ie komunikova\u0165 z\u013eavy a \u0161peci\u00e1lne pr\u00edle\u017eitosti. \u2193<\/p>\n\n\n\n

<\/a>Let\u00e1ky<\/strong><\/strong><\/h3>\n\n\n\n

Oplat\u00ed sa ich pripravi\u0165 e\u0161te pred za\u010diatkom kampane, aj ke\u010f len kv\u00f4li potrebe informovania o pripravovan\u00fdch predajn\u00fdch akci\u00e1ch. Svoje komunika\u010dn\u00e9 aktivity m\u00f4\u017eete zalo\u017ei\u0165 na vybran\u00fdch produktoch (prezentova\u0165 ich na let\u00e1ku) alebo vytla\u010di\u0165 propaga\u010dn\u00e9 k\u00f3dy, ktor\u00e9 bud\u00fa platn\u00e9 po\u010das doby v\u00fdpredaja.<\/p>\n\n\n\n

M\u00e1te toho \u010do poveda\u0165 a boj\u00edte sa, \u017ee to nevojde na let\u00e1k? Vyberte si tla\u010d katal\u00f3gu<\/a><\/strong> (v Justprint n\u00e1jdete zo\u0161\u00edvan\u00e9, lepen\u00e9 aj so \u0161pir\u00e1lou).<\/p>\n\n\n\n

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Projekt \u00a9 Donny Kingsley<\/figcaption><\/figure>\n\n\n\n

Mockup je k dispoz\u00edcii zadarmo tu<\/strong><\/a>.<\/p>\n\n\n\n

\u00a0\u26ab A tu n\u00e1jdete let\u00e1ky<\/strong><\/a>.<\/p>\n\n\n\n

<\/a>Poh\u013eadnice \/ pouk\u00e1\u017eky<\/strong><\/strong><\/h3>\n\n\n\n

Poh\u013eadnica<\/a> bude skvel\u00fdm m\u00e9diom pre pouk\u00e1\u017eku so z\u013eavov\u00fdm k\u00f3dom na n\u00e1kup po\u010das Black Friday a povzbud\u00ed pr\u00edjemcu k n\u00e1v\u0161teve internetov\u00e9ho obchodu, ak na pouk\u00e1\u017eke uvediete adresu svojho webu. Prev\u00e1dzkujete kamenn\u00fa predaj\u0148u a po\u010das obdobia v\u00fdpredaja bude otvoren\u00e1 dlh\u0161ie ako zvy\u010dajne? Ozn\u00e1mte to n\u00e1v\u0161tevn\u00edkom predajne e\u0161te pred spusten\u00edm akcie pridan\u00edm poh\u013eadnice do n\u00e1kupnej ta\u0161ky s inform\u00e1ciou o ne\u0161tandardn\u00fdch otv\u00e1rac\u00edch hodin\u00e1ch. Tento form\u00e1t je tie\u017e zauj\u00edmav\u00fdm n\u00e1padom na kreat\u00edvne po\u010fakovanie za n\u00e1kup – je to mal\u00e9 gesto a ur\u010dite m\u00e1 pozit\u00edvny vplyv na hodnotenie z\u00e1\u017eitku z nakupovania!<\/p>\n\n\n\n

\n
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Projekt \u00a9 Tasrif Hosen<\/figcaption><\/figure>\n\n\n\n
\"\"
Projekt \u00a9 Shakil Khan Lithen<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

Mockup je k dispoz\u00edcii zadarmo tu<\/strong><\/a>.<\/p>\n\n\n\n

\u26ab Skontrolujte ponuku poh\u013eadn\u00edc<\/a><\/strong>.<\/p>\n\n\n\n

<\/a>Kalend\u00e1re<\/strong><\/strong><\/h3>\n\n\n\n

Pre\u010do \u010daka\u0165 s distrib\u00faciou kalend\u00e1ra do decembra, ke\u010f tieto propaga\u010dn\u00e9 aktivity m\u00f4\u017eete integrova\u0165 do takej ponuky, akou je Black Friday? Ak napr\u00edklad V\u00e1\u0161 internetov\u00fd obchod pon\u00faka kalend\u00e1re na konci roka, m\u00f4\u017eete ich prida\u0165 do z\u00e1sielky s objedn\u00e1vkou v obdob\u00ed prel\u00ednaj\u00facom sa s Black Week a zadarmo ich prid\u00e1va\u0165 aj ako k z\u00e1sielkam s ur\u010ditou hodnotou, namiesto zliav, ktor\u00e9 pon\u00faka konkurencia z ka\u017edej strany.<\/p>\n\n\n\n

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Projekt \u00a9 Angelina Faria<\/figcaption><\/figure>\n\n\n\n
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Projekt \u00a9 Angelina Faria<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

\u26ab A tu n\u00e1jdete kalend\u00e1re >> kalend\u00e1re v Justprint<\/a><\/strong>.<\/p>\n\n\n\n

<\/a>N\u00e1lepky<\/strong><\/strong><\/h3>\n\n\n\n

Ide o \u010fal\u0161\u00ed zauj\u00edmav\u00fd a bezpletn\u00fd predmet k objedn\u00e1vke, ktor\u00fd je z\u00e1rove\u0148 efekt\u00edvnym reklamn\u00fdm n\u00e1strojom. N\u00e1lepky m\u00f4\u017eu by\u0165 nosite\u013emi vizu\u00e1lnej identifik\u00e1cie, reklamn\u00fdch sloganov a sl\u00fa\u017eia aj ako inform\u00e1cia (grafika s adresou internetov\u00e9ho obchodu alebo QR k\u00f3dom, ktor\u00fd presmeruje na web). M\u00f4\u017eete ich bezplatne prid\u00e1va\u0165 do akciov\u00fdch objedn\u00e1vok alebo ich prid\u00e1va\u0165 do z\u00e1sielok a n\u00e1kupov bez oh\u013eadu na prebiehaj\u00face akcie.<\/p>\n\n\n\n

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Projekt \u00a9 Yilmaz G\u00f6kcek<\/figcaption><\/figure>\n\n\n\n

Prezentovan\u00e9 n\u00e1vrhy n\u00e1lepiek si m\u00f4\u017eete k\u00fapi\u0165 tu<\/strong><\/a>.<\/p>\n\n\n\n

\u26ab A vytla\u010d\u00edte<\/strong> si ich u n\u00e1s\ud83d\ude42 \ud83d\ude42 >> n\u00e1lepky v Justprint<\/a><\/strong><\/p>\n\n\n\n

<\/a>Vizitky<\/strong><\/strong><\/h3>\n\n\n\n

Vizitky Form\u00e1t vizitky m\u00f4\u017eete pou\u017ei\u0165 na navrhnutie cenovky, ktor\u00e1 sa pou\u017eije na ozna\u010denie produktov v r\u00e1mci propaga\u010dnej cenovej kampane po\u010das Black Week. Na r\u00f4znych miestach sa karti\u010dky vo ve\u013ekosti vizitky objavuj\u00fa ako karty na zbieranie bodov vo vernostn\u00fdch programoch \u2013 podobn\u00fd model m\u00f4\u017eete vyu\u017ei\u0165 aj Vy t\u00fdm, \u017ee budete pon\u00faka\u0165 z\u013eavy a bezplatn\u00e9 v\u00fdhody pri pravideln\u00fdch n\u00e1kupoch v ur\u010ditej hodnote, \u010do je zauj\u00edmav\u00e1 alternat\u00edva k jednorazovej z\u013eave na vybran\u00e9 produkty pri pr\u00edle\u017eitosti Black Friday .<\/p>\n\n\n\n

\"\"
Projekt \u00a9 L\u00ea Thu Duy\u00ean<\/figcaption><\/figure>\n\n\n\n

\u26ab Pozrite si v\u0161etky varianty na\u0161ich vizitiek >> vizitky<\/a> v Justprint<\/strong>.<\/p>\n\n\n\n

<\/a>Vytvorte si jedine\u010dn\u00fa kl\u00edmu<\/strong><\/strong><\/h2>\n\n\n\n

Limitovan\u00e9 ed\u00edcie balen\u00ed s\u00fa jedn\u00fdm zo sp\u00f4sobov, ako da\u0165 svojim produktom vynikn\u00fa\u0165 po\u010das obdobia predajn\u00e9ho \u0161ialenstva. Mali by sme tie\u017e pam\u00e4ta\u0165, \u017ee nie ka\u017ed\u00fd \u010dlovek pri rozhodovan\u00ed o k\u00fape bude h\u013eada\u0165 v\u017edy len t\u00fa najv\u00fdhodnej\u0161iu ponuku. Pre niekoho bude hodnotou jedine\u010dnos\u0165, preto je dobr\u00e9 zoh\u013eadni\u0165 t\u00fato skupinu e\u0161te pred pl\u00e1novan\u00edm aktiv\u00edt, zav\u00e1dzan\u00edm limitovan\u00fdch s\u00e9ri\u00ed \u010di k\u00f3pi\u00ed produktov s mo\u017enos\u0165ou personaliz\u00e1cie.<\/p>\n\n\n\n

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Projekt \u00a9 Clarita Chriscensia<\/figcaption><\/figure>\n\n\n\n

\u26ab Po\u0161tov\u00e9 krabice, krabice s vekom alebo mo\u017eno dar\u010dekov\u00e1 krabi\u010dka? Prezrite si v\u0161etky krabice dostupn\u00e9 na str\u00e1nke Justprint >> tla\u010d obalov<\/a> na str\u00e1nke Justprint<\/strong>.<\/p>\n\n\n\n

<\/a>Vyu\u017eite silu papiera pri komunik\u00e1cii hodn\u00f4t<\/strong><\/strong><\/h2>\n\n\n\n

Black week a konzumerizmus? Pre\u010do nie, ve\u010f je to skvel\u00e1 pr\u00edle\u017eitos\u0165 predstavi\u0165 identitu a atrib\u00faty zna\u010dky \u0161ir\u0161iemu publiku v \u010dase, ke\u010f n\u00e1v\u0161teva internetov\u00e9ho \u010di stacion\u00e1rneho obchodu l\u00e1me rekordy ob\u013e\u00fabenosti. Nechcete sa pozicionova\u0165 ako firma sez\u00f3nne propaguj\u00faca predaj, ktor\u00e1 h\u013ead\u00e1 iba neobmedzen\u00fa spotrebu, a aj napriek tomu vyu\u017e\u00edva\u0165 pr\u00edle\u017eitosti, ak\u00e9 prin\u00e1\u0161a intenz\u00edvnej\u0161ia propaga\u010dn\u00e1 kampa\u0148 v novembri? Prezentujte sa ako zodpovedn\u00e1 zna\u010dka, ktor\u00e1 si po cel\u00fd rok d\u00e1va z\u00e1le\u017ea\u0165 na kvalite svojich produktov, ktor\u00e9 pon\u00faka za rozumn\u00fa cenu. Aj ke\u010f pri takomto scen\u00e1ri je \u0165a\u017ek\u00e9 dosiahnu\u0165 ve\u013ekolep\u00fd rast tr\u017eieb v poslednom \u0161tvr\u0165roku, v zost\u00e1vaj\u00facich mesiacoch bude jednoduch\u0161ie dosiahnu\u0165 udr\u017eate\u013en\u00e9 v\u00fdnosy v\u010faka vern\u00fdm a vracaj\u00facim sa z\u00e1kazn\u00edkom, ktor\u00ed zna\u010dke d\u00f4veruj\u00fa a bud\u00fa ochotn\u00ed ju odporu\u010di\u0165 aj ostatn\u00fdm. <\/p>\n\n\n\n

\u26ab Viac produktov n\u00e1jdete v online tla\u010diarni Justprint.sk<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Black Week, Black Friday, Cyber Monday \u2014 ako by sme to len nenazvali, obdobie hor\u00facich v\u00fdpredajov\u00fdch a propaga\u010dn\u00fdch kampan\u00ed n\u00e1m pomaly klope na dvere a mnoh\u00e9 zna\u010dky, najm\u00e4 tie, ktor\u00e9…<\/p>\n","protected":false},"author":1,"featured_media":3597,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[36,38,37,35],"tags":[186,48,185,110,70,57,67,154],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3606"}],"collection":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/comments?post=3606"}],"version-history":[{"count":2,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3606\/revisions"}],"predecessor-version":[{"id":3821,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3606\/revisions\/3821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media\/3597"}],"wp:attachment":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media?parent=3606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/categories?post=3606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/tags?post=3606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}