{"id":3593,"date":"2022-10-27T09:49:24","date_gmt":"2022-10-27T07:49:24","guid":{"rendered":"https:\/\/justprint.sk\/blog\/?p=3593"},"modified":"2023-02-09T14:40:18","modified_gmt":"2023-02-09T13:40:18","slug":"ofsetova-tlac-zoznamte-sa-s-technologiou","status":"publish","type":"post","link":"https:\/\/justprint.sk\/blog\/2022\/10\/ofsetova-tlac-zoznamte-sa-s-technologiou\/","title":{"rendered":"Ofsetov\u00e1 tla\u010d \u2013 zozn\u00e1mte sa s technol\u00f3giou"},"content":{"rendered":"\n<p>Aj napriek dynamick\u00e9mu rozvoju digit\u00e1lneho veku s\u00fa tla\u010den\u00e9 m\u00e9di\u00e1 st\u00e1le ve\u013emi popul\u00e1rne. Reklamn\u00fd obsah v podobe let\u00e1kov, plag\u00e1tov alebo katal\u00f3gov je st\u00e1le denne zad\u00e1van\u00fd a vyd\u00e1van\u00fd v obrovsk\u00fdch objemoch. Tla\u010d tak\u00e9ho mno\u017estva reklamn\u00fdch materi\u00e1lov by nebola mo\u017en\u00e1 bez ofsetovej tla\u010de. Zozn\u00e1mte sa s touto technol\u00f3giou a zistite, \u010do pon\u00faka.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a>Ako vznikla ofsetov\u00e1 tla\u010d<\/h2>\n\n\n\n<p><strong><a href=\"https:\/\/justprint.sk\/\" target=\"_blank\" rel=\"noopener\">Ofsetov\u00e1 tla\u010d<\/a><\/strong> je proces s dlhodobou trad\u00edciou, ktor\u00fd vych\u00e1dza z techniky tla\u010de na kameni. Prv\u00fdm krokom v jeho rozvoji bolo vytvorenie litografickej tla\u010de v roku 1796. \u010eal\u0161\u00edm m\u00ed\u013enikom vo v\u00fdvoji ofsetovej techniky, ako ju pozn\u00e1me dnes, bolo nahradenie kame\u0148a zinkovou doskou a n\u00e1sledne vyn\u00e1lez prv\u00fdch tla\u010diarensk\u00fdch strojov. Za otca modernej ofsetovej tla\u010de s\u00fa pova\u017eovan\u00ed Ameri\u010dan Iry W. Rubel a Nemec Caspar Hermann.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a>Ako funguje ofsetov\u00e1 tla\u010diare\u0148<\/h2>\n\n\n\n<p><strong>Technol\u00f3gia ofsetovej tla\u010de<\/strong> sa m\u00f4\u017ee zda\u0165 pomerne zlo\u017eit\u00e1. Ofset je proces, pri ktorom sa obraz pren\u00e1\u0161a z tla\u010dovej dosky na valec a odtia\u013e na spr\u00e1vny tla\u010dov\u00fd substr\u00e1t. Tla\u010dov\u00e1 matrica funguje na z\u00e1sade odpudzovania tuku a vody. Potla\u010den\u00e9 plochy absorbuj\u00fa atrament a odpudzuj\u00fa vodu v\u010faka pou\u017eitiu zvlh\u010dovacieho roztoku. Na druhej strane oblasti, ktor\u00e9 maj\u00fa by\u0165 nepotla\u010den\u00e9, sa spr\u00e1vaj\u00fa opa\u010dne. Tento typ tla\u010de sa naz\u00fdva vodn\u00fd ofset. Stoj\u00ed za to vedie\u0165, \u017ee sa ofsetov\u00e1 tla\u010d vykon\u00e1va aj bez pou\u017eitia zvlh\u010dovacieho roztoku. Sta\u010dia \u0161peci\u00e1lne farby a ploch\u00e9 silik\u00f3nov\u00e9 matrice. Tento typ tla\u010de sa naz\u00fdva bezvod\u00fd ofset.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"680\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2022\/05\/test_foto-1024x680-1.jpg\" alt=\"justprint tlaciaren\" class=\"wp-image-3241\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2022\/05\/test_foto-1024x680-1.jpg 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2022\/05\/test_foto-1024x680-1-300x199.jpg 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2022\/05\/test_foto-1024x680-1-768x510.jpg 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2022\/05\/test_foto-1024x680-1-585x388.jpg 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2022\/05\/test_foto-1024x680-1-263x175.jpg 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a>Ofsetov\u00e1 kot\u00fa\u010dov\u00e1 tla\u010d verzus h\u00e1rkov\u00e1 tla\u010d<\/h2>\n\n\n\n<p>Technol\u00f3giu ofsetovej tla\u010de del\u00edme na dva druhy &#8211; h\u00e1rkov\u00fa a kot\u00fa\u010dov\u00fa tla\u010d. V prvom pr\u00edpade jednotliv\u00e9 h\u00e1rky (papier, kart\u00f3n, f\u00f3lia) prech\u00e1dzaj\u00fa jeden po druhom zostavou tla\u010dov\u00e9ho stroja. H\u00e1rkov\u00e1 tla\u010d sa odpor\u00fa\u010da najm\u00e4 na v\u00fdrobu vysoko kvalitnej komer\u010dnej tla\u010de. Pokia\u013e ide o kot\u00fa\u010dov\u00fa tla\u010d, cel\u00e1 z\u00e1soba papiera je na zvinutej \u00falohe. Substr\u00e1t odvinut\u00fd z rolky je pod\u00e1van\u00fd nepretr\u017eite a n\u00e1sledne potla\u010den\u00fd a orezan\u00fd. Ofsetov\u00e1 kot\u00fa\u010dov\u00e1 tla\u010d je najvhodnej\u0161ia pre ve\u013ekoobjemov\u00e9 knihy, <strong><a href=\"https:\/\/justprint.sk\/produkty\/katalogy\" target=\"_blank\" rel=\"noopener\">katal\u00f3gy<\/a><\/strong>, noviny a \u010fal\u0161ie ve\u013ekoobjemov\u00e9 produkty.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a>Farby v ofsetovej tla\u010di<\/h2>\n\n\n\n<p>Vedeli ste, \u017ee ofsetov\u00e1 tla\u010d pou\u017e\u00edva ofsetov\u00e9 farby v modeli CMYK? To znamen\u00e1, \u017ee tla\u010den\u00fd obraz je zalo\u017een\u00fd na \u0161tyroch z\u00e1kladn\u00fdch farb\u00e1ch: az\u00farov\u00e1 (modr\u00e1), purpurov\u00e1 (\u010derven\u00e1), \u017elt\u00e1 (\u017elt\u00e1) a \u010dierna (\u010dierna) a pre ka\u017ed\u00fa farbu je vytvoren\u00e1 samostatn\u00e1 tla\u010dov\u00e1 doska. Potla\u010den\u00fd substr\u00e1t prech\u00e1dza postupne v\u0161etk\u00fdmi \u0161tyrmi tla\u010dov\u00fdmi doskami pomocou \u0161peci\u00e1lnych vodiacich syst\u00e9mov. N\u00e1sledne sa kontroluje poloha jednotliv\u00fdch farieb jednej nad druhou a intenzita farieb. Aby v\u0161etko bolo v s\u00falade s objedn\u00e1vkou \u010do do spr\u00e1vnosti a kvality.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Zauj\u00edmavos\u0165: <\/strong><\/h3>\n\n\n\n<p>\u0160peci\u00e1lne alebo dekorat\u00edvne farby ako strieborn\u00e1, zlat\u00e1, ne\u00f3nov\u00e1 a metalick\u00e1 s\u00fa vytv\u00e1ran\u00e9 farebn\u00fdmi paletami Pantone alebo HKS, ktor\u00e9 je mo\u017en\u00e9 \u013eahko kombinova\u0165 so z\u00e1kladn\u00fdmi farbami CMYK.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"640\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/01\/ofset.png\" alt=\"\" class=\"wp-image-1510\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/01\/ofset.png 960w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/01\/ofset-300x200.png 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/01\/ofset-768x512.png 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/01\/ofset-585x390.png 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/01\/ofset-263x175.png 263w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a>\u010co dok\u00e1\u017ee ofsetov\u00e1 tla\u010d<\/h2>\n\n\n\n<p>Ofsetov\u00e1 tla\u010d m\u00e1 mnoho v\u00fdhod, ale tou najd\u00f4le\u017eitej\u0161ou je, \u017ee je mo\u017en\u00e9 tla\u010dov\u00fd produkt vytv\u00e1ra\u0165 vo ve\u013emi ve\u013ek\u00fdch mno\u017estv\u00e1ch bez straty kvality. Reklamn\u00e9 materi\u00e1ly vytv\u00e1ran\u00e9 touto technol\u00f3giou sa vyzna\u010duj\u00fa \u010distotou tla\u010de, presnou reprodukciou farieb a vysokou odolnos\u0165ou. Ofset je navy\u0161e vhodn\u00fd na tla\u010d na r\u00f4znych podkladoch, tak\u017ee je vhodn\u00fd na tvorbu produktov, ako s\u00fa <strong><a href=\"https:\/\/justprint.sk\/produkty\/letaky\" target=\"_blank\" rel=\"noopener\">let\u00e1ky<\/a><\/strong>, plag\u00e1ty a \u010dasopisy. Proces v\u0161ak nie je obmedzen\u00fd iba na papierov\u00e9 v\u00fdrobky. Pou\u017e\u00edva sa tie\u017e na potla\u010d lepenky a kart\u00f3nov, f\u00f3li\u00ed a in\u00fdch plastov, skla a dokonca aj tenk\u00fdch kovov (napr. plechovky od n\u00e1pojov).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a><\/a>Kedy sa oplat\u00ed zvoli\u0165 ofsetov\u00fa tla\u010d?<\/h2>\n\n\n\n<p>Ako digit\u00e1lna, tak ofsetov\u00e1 tla\u010d maj\u00fa svoje siln\u00e9 a slab\u00e9 str\u00e1nky, v\u00fdber zodpovedaj\u00facej met\u00f3dy preto z\u00e1vis\u00ed na Va\u0161ich po\u017eiadavk\u00e1ch a o\u010dak\u00e1vaniach. V\u00fdhodou ofsetu je jednozna\u010dne <strong><a href=\"https:\/\/justprint.sk\/vsetky\" target=\"_blank\" rel=\"noopener\">vysok\u00e1 kvalita tla\u010de<\/a><\/strong> pri stredn\u00fdch a ve\u013ek\u00fdch n\u00e1kladoch tla\u010de a mo\u017enos\u0165 pou\u017eitia doplnkov\u00fdch farieb. Digit\u00e1lna tla\u010d a digit\u00e1lna tla\u010d v ofsetovej kvalite sa naproti tomu vyzna\u010duj\u00fa vysokou kvalitou a ohromnou flexibilitou, v\u010faka \u010domu je ide\u00e1lna pre malos\u00e9riov\u00fa v\u00fdrobu, personaliz\u00e1ciu a kr\u00e1tke s\u00e9rie. Viac o digit\u00e1lnej tla\u010di si m\u00f4\u017eete pre\u010d\u00edta\u0165 tu.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-justprint-sk-blog wp-block-embed-justprint-sk-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"KXquqWagru\"><a href=\"https:\/\/justprint.sk\/blog\/2022\/10\/digitalna-tlac-vsetko-co-o-nej-musite-vediet\/\">Digit\u00e1lna tla\u010d \u2013 v\u0161etko, \u010do o nej mus\u00edte vedie\u0165<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8222;Digit\u00e1lna tla\u010d \u2013 v\u0161etko, \u010do o nej mus\u00edte vedie\u0165&#8221; &#8212; Justprint.sk Blog\" src=\"https:\/\/justprint.sk\/blog\/2022\/10\/digitalna-tlac-vsetko-co-o-nej-musite-vediet\/embed\/#?secret=DDQ6AZGANs#?secret=KXquqWagru\" data-secret=\"KXquqWagru\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Aj napriek dynamick\u00e9mu rozvoju digit\u00e1lneho veku s\u00fa tla\u010den\u00e9 m\u00e9di\u00e1 st\u00e1le ve\u013emi popul\u00e1rne. Reklamn\u00fd obsah v podobe let\u00e1kov, plag\u00e1tov alebo katal\u00f3gov je st\u00e1le denne zad\u00e1van\u00fd a vyd\u00e1van\u00fd v obrovsk\u00fdch objemoch. Tla\u010d&hellip;<\/p>\n","protected":false},"author":1,"featured_media":3594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[37,35],"tags":[120,183,184,179,57,67],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3593"}],"collection":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/comments?post=3593"}],"version-history":[{"count":2,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3593\/revisions"}],"predecessor-version":[{"id":3822,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/3593\/revisions\/3822"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media\/3594"}],"wp:attachment":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media?parent=3593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/categories?post=3593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/tags?post=3593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}