{"id":3485,"date":"2022-09-01T15:21:59","date_gmt":"2022-09-01T13:21:59","guid":{"rendered":"https:\/\/justprint.sk\/blog\/?p=3485"},"modified":"2023-02-09T14:48:33","modified_gmt":"2023-02-09T13:48:33","slug":"5-napadov-na-nevsedne-vyuzitie-katalogov","status":"publish","type":"post","link":"https:\/\/justprint.sk\/blog\/2022\/09\/5-napadov-na-nevsedne-vyuzitie-katalogov\/","title":{"rendered":"5 n\u00e1padov na nev\u0161edn\u00e9 vyu\u017eitie katal\u00f3gov"},"content":{"rendered":"\n

Dnes to bude \u013eahk\u00e9, pr\u00edjemn\u00e9 a neobvykl\u00e9! Katal\u00f3gy<\/a><\/strong> toti\u017e nemusia v\u017edy sl\u00fa\u017ei\u0165 na prezent\u00e1ciu firemnej ponuky, ako tie, ktor\u00e9 pozn\u00e1te z obchodov s n\u00e1bytkom a interi\u00e9rov\u00fdm dizajnom alebo zo supermarketov.<\/p>\n\n\n\n\n\n\n\n

Form\u00e1t \u0161itej bro\u017e\u00fary<\/a><\/strong> alebo lepen\u00e9ho katal\u00f3gu sa skvele osved\u010d\u00ed v roliach, ktor\u00e9 s obchodom priamo nes\u00favisia, ale nejak\u00fdm sp\u00f4sobom s\u00fa s n\u00edm sp\u00e4t\u00e9, preto\u017ee \u2013 ako uk\u00e1\u017eu nasleduj\u00face pr\u00edklady \u2013 predmetom predaja sa stane v\u00e1\u0161e\u0148 pre konkr\u00e9tnu t\u00e9mu, pohoda v\u010faka kolorterapii a dokonca vlastn\u00e1 zna\u010dka! \u010c\u00edtajte \u010falej a zistite, \u010di tieto n\u00e1pady kupujete. \ud83d\ude42<\/p>\n\n\n\n

<\/a>Zin<\/strong><\/strong><\/h2>\n\n\n\n

Zin je pod\u013ea defin\u00edcie mal\u00e1, nez\u00e1visl\u00e1 publik\u00e1cia, ktor\u00fa vytv\u00e1raj\u00fa skupiny fan\u00fa\u0161ikov ur\u010dit\u00e9ho fenom\u00e9nu a ich cie\u013eovou skupinou s\u00fa \u010dasto \u013eudia s podobn\u00fdmi z\u00e1ujmami. Ziny m\u00f4\u017eu ma\u0165 ve\u013ekos\u0165 od nieko\u013ek\u00fdch a\u017e po desiatky str\u00e1n a obvykle sa objavuj\u00fa v bro\u017e\u00farovej forme vo form\u00e1te klasick\u00e9ho \u010dasopisu, aj ke\u010f to nie je v\u017edy pravidlom. Ko\u013eko n\u00e1padov, to\u013eko r\u00f4znych projektov a nieko\u013eko z nich n\u00e1jdete ni\u017e\u0161ie.<\/p>\n\n\n\n

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Projekt a grafika: Victoria Carneo, Raphaela Gioppo, Evellyn Araujo, Leticia Caetano<\/figcaption><\/figure>\n\n\n\n

Zin pre \u013eud\u00ed, pre ktor\u00fdch je samba cel\u00fd svet!<\/p>\n\n\n\n

Viac tu<\/a>.<\/p>\n\n\n\n

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Projekt a grafika: In\u00eas Ferreira<\/figcaption><\/figure>\n\n\n\n

Zin venovan\u00fd umeniu, navrhnut\u00fd In\u00eas Ferreira.<\/p>\n\n\n\n

Cel\u00fd projekt je k dispoz\u00edcii tu<\/a>.<\/p>\n\n\n\n

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Projekt a grafika: Hayley Peacock<\/figcaption><\/figure>\n\n\n\n

Zin o \u017een\u00e1ch, nielen pre \u017eeny.<\/p>\n\n\n\n

Viac tu<\/a>.<\/p>\n\n\n\n

<\/a>Oma\u013eov\u00e1nka<\/strong><\/strong><\/h2>\n\n\n\n

Oma\u013eov\u00e1nka sa vymyk\u00e1 sch\u00e9me \u201ekniha pre deti\u201c a jej modern\u00e9 pou\u017eitie (n\u00e1stroj vyu\u017e\u00edvan\u00fd v relaxa\u010dn\u00fdch technik\u00e1ch alebo stimuluj\u00faci kreativitu \u010di materi\u00e1l vzniknut\u00fd ako v\u00fdsledok CSR aktiv\u00edt firiem) men\u00ed sp\u00f4sob uva\u017eovania o tomto form\u00e1te, ktor\u00fd m\u00f4\u017ee by\u0165 dokonale adaptovan\u00fd do podoby katal\u00f3gu. Ni\u017e\u0161ie s\u00fa tri kreat\u00edvne pr\u00edklady.<\/p>\n\n\n\n

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Projekt a grafika: K \u2013 Designer<\/figcaption><\/figure>\n\n\n\n

Oma\u013eov\u00e1nka pou\u017e\u00edvan\u00e1 v terapeutickom procese.<\/p>\n\n\n\n

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Projekt i grafika: roni _mia0<\/figcaption><\/figure>\n\n\n\n

Relaxa\u010dn\u00e1 oma\u013eov\u00e1nka pre dospel\u00fdch a z\u00e1rove\u0148 \u0161pir\u00e1lov\u00fd katal\u00f3g<\/strong><\/a> v neobvyklom preveden\u00ed.<\/p>\n\n\n\n

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Projekt a grafika: Eilert Jan\u00dfen<\/figcaption><\/figure>\n\n\n\n
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Projekt a grafika: Eilert Jan\u00dfen<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

Kombin\u00e1cia oma\u013eov\u00e1nky a komiksu v jednom. \u0160it\u00fd katal\u00f3g je pre tak\u00e9 typy projektov ako stvoren\u00fd!<\/p>\n\n\n\n

Viac tu<\/a>.<\/p>\n\n\n\n

<\/a>Mestsk\u00fd sprievodca<\/strong><\/strong><\/h2>\n\n\n\n

Tu je \u010fal\u0161ie zauj\u00edmav\u00e9 pou\u017eitie. Mo\u017enos\u0165 pou\u017eitia men\u0161ieho form\u00e1tu a mal\u00e9ho objemu rob\u00ed z katal\u00f3gu \u2013 najm\u00e4 \u0161it\u00e9ho \u2013 perfektn\u00e9ho tla\u010den\u00e9ho sprievodcu \u2013 mestom alebo \u010d\u00edmko\u013evek in\u00fdm. \ud83d\ude42<\/p>\n\n\n\n

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Projekt a grafika: Salma Ali Alkadi<\/figcaption><\/figure>\n\n\n\n

Kr\u00e1sny a \u0161ikovn\u00fd sprievodca, navrhnut\u00fd Salmou Ali Alkadi<\/p>\n\n\n\n

Viac tu<\/a>.<\/p>\n\n\n\n

<\/a>Firemn\u00e1 publik\u00e1cia<\/strong><\/strong><\/h2>\n\n\n\n

A t\u00e1 m\u00f4\u017ee ma\u0165 mnoho pod\u00f4b! Od v\u00fdro\u010dnej spr\u00e1vy a\u017e po firemn\u00fd spravodaj.\u00a0 Pre v\u00e4\u010d\u0161ie objemy lep\u0161ie posl\u00fa\u017ei lepen\u00fd katal\u00f3g<\/a><\/strong> (ako v pr\u00edklade uvedenom ni\u017e\u0161ie), pre \u201emenej objemn\u00e9\u201c publik\u00e1cie bude lep\u0161\u00ed \u0161it\u00fd katal\u00f3g.<\/p>\n\n\n\n

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Projekt a grafika: Lisa Nemetz<\/figcaption><\/figure>\n\n\n\n
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Projekt a grafika: Lisa Nemetz<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

Viac inform\u00e1ci\u00ed o projekte n\u00e1jdete tu<\/a>.<\/p>\n\n\n\n

<\/a>Portf\u00f3lio<\/strong><\/strong><\/h2>\n\n\n\n

Propag\u00e1cia vlastnej zna\u010dky je rovnako d\u00f4le\u017eit\u00e1 ako marketingov\u00e9 aktivity<\/a><\/strong> ve\u013ekej firmy. Je to v podstate jedno\u010dlenn\u00e1 spolo\u010dnos\u0165, tak\u017ee vy\u017eaduje riadnu prezent\u00e1ciu pred potenci\u00e1lnymi klientmi a obchodn\u00fdmi partnermi. A ke\u010f sa pohybujete v kreat\u00edvnom priemysle, je to v podstate must have pre ka\u017ed\u00e9ho \u010dloveka, ktor\u00fd h\u013ead\u00e1 nov\u00e9 z\u00e1kazky.<\/p>\n\n\n\n

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Projekt a grafika: Jolanda van Rooyen<\/figcaption><\/figure>\n\n\n\n
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Projekt a grafika: Jolanda van Rooyen<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

Pr\u00edklad osobn\u00e9ho portf\u00f3lia Jolandy van Rooyen v podobe tla\u010den\u00e9ho lepen\u00e9ho katal\u00f3gu.<\/p>\n\n\n\n

Pozrie\u0165 cel\u00fd projekt<\/a>. In\u0161pirovalo v\u00e1s niektor\u00e9 neobvykl\u00e9 vyu\u017eitie katal\u00f3gov? Vlastn\u00fd projekt d\u00e1te na papier tu<\/strong> >> Justprint<\/strong><\/a>.<\/p>\n\n\n\n

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Bro\u017e\u00fary, magaz\u00edny alebo mo\u017eno katal\u00f3gy? O tom, ako sa nestrati\u0165 v polygrafickej nomenklat\u00fare<\/a><\/blockquote>