{"id":1575,"date":"2020-03-05T16:36:50","date_gmt":"2020-03-05T15:36:50","guid":{"rendered":"https:\/\/justprint.sk\/blog\/?p=1575"},"modified":"2020-03-05T21:24:03","modified_gmt":"2020-03-05T20:24:03","slug":"mobilna-reklama-na-vozidlach-co-treba-vediet","status":"publish","type":"post","link":"https:\/\/justprint.sk\/blog\/2020\/03\/mobilna-reklama-na-vozidlach-co-treba-vediet\/","title":{"rendered":"Mobiln\u00e1 reklama na vozidl\u00e1ch \u2013 \u010do treba vedie\u0165"},"content":{"rendered":"\n<p><strong>Ak chcete, aby sa V\u00e1\u0161\nreklamn\u00fd odkaz dostal k mnoh\u00fdm \u013eu\u010fom \u2013 mo\u017eno sa V\u00e1m bude hodi\u0165 mobiln\u00e1\n(pohybliv\u00e1) reklama na vozidl\u00e1ch. <\/strong><strong><\/strong><\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Ni\u017e\u0161ie sa nach\u00e1dza mal\u00fd sprievodca po typoch f\u00f3li\u00ed a\nn\u00e1lepiek na aut\u00e1. Objavte efekt\u00edvne reklamn\u00e9 mo\u017enosti!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Reklama na vozidle \u2013 pre\u010do a pre koho?<\/h2>\n\n\n\n<p>Mobiln\u00e1 reklama na aut\u00e1ch je jedn\u00fdm z naj\u00fa\u010dinnej\u0161\u00edch sp\u00f4sobov, ako ju\ndosta\u0165 k obrovskej skupine \u013eud\u00ed. Mobiln\u00e1 reklama umo\u017e\u0148uje r\u00fdchlo zmeni\u0165 farbu\nauta alebo na jeho povrchu aplikova\u0165 \u013eubovo\u013en\u00e9 obr\u00e1zky alebo n\u00e1pisy. Reklamy na\nvozidl\u00e1ch V\u00e1m umo\u017e\u0148uj\u00fa okam\u017eite ich zmeni\u0165 na mobiln\u00fd reklamn\u00fd nosi\u010d. A\nv\u00fdsledok? V\u00fdrazn\u00e9 auto a reklama, ktor\u00e1 dokonale zapad\u00e1 do pulzu mesta.<\/p>\n\n\n\n<p>F\u00f3lie a n\u00e1lepky na aut\u00e1 nepo\u0161kodzuj\u00fa lak, preto ich mo\u017eno \u013eahko odstr\u00e1ni\u0165 a\nnahradi\u0165 nov\u00fdmi. Dobre navrhnut\u00e9 a vyroben\u00e9 n\u00e1lepky na aut\u00e1 umo\u017enia, \u017ee sa o\nVa\u0161ej firme bude hovori\u0165 v meste. Toto je jeden z m\u00e1la reklamn\u00fdch nosi\u010dov,\nktor\u00fd sa m\u00f4\u017ee dosta\u0165 do takmer ka\u017ed\u00e9ho k\u00fata v meste. D\u00f4le\u017eit\u00e9 je, \u017ee n\u00e1klady na\ntak\u00fato reklamu s\u00fa relat\u00edvne n\u00edzke \u2013 a raz vyroben\u00e1, m\u00f4\u017ee plni\u0165 svoju funkciu po\ndlh\u00fa dobu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u010c\u00edm m\u00f4\u017eete olepi\u0165 vozidlo?<\/h2>\n\n\n\n<p>Existuje mnoho druhov f\u00f3li\u00ed a n\u00e1lepiek na aut\u00e1. Ich v\u00fdber z\u00e1vis\u00ed od\npovrchu, ktor\u00fd chceme olepi\u0165, a od typu reklamy, ktor\u00fa chceme vytvori\u0165. Na\nmobiln\u00fa reklamu na vozidl\u00e1ch sa pou\u017e\u00edvaj\u00fa \u0161peci\u00e1lne n\u00e1lepky a f\u00f3lie \u2013\nnaj\u010dastej\u0161ie s\u00fa to:<\/p>\n\n\n\n<ul><li>liate f\u00f3lie,<\/li><li>f\u00f3lie OWV,<\/li><li>monomerick\u00e9 f\u00f3lie,<\/li><li>plotrov\u00e9 f\u00f3lie.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Mobiln\u00e1 reklama \u2013 ak\u00fa si vybra\u0165?<\/h2>\n\n\n\n<p>Ka\u017ed\u00fd z uveden\u00fdch materi\u00e1lov m\u00e1 in\u00e9 pou\u017eitie \u2013 na niektor\u00e9 je mo\u017en\u00e9 tla\u010di\u0165,\nin\u00e9 je mo\u017en\u00e9 len reza\u0165 a vytv\u00e1ra\u0165 jednofarebn\u00e9 tvary a p\u00edsmen\u00e1. Ni\u017e\u0161ie op\u00ed\u0161eme\nnajd\u00f4le\u017eitej\u0161ie vlastnosti materi\u00e1lov, ktor\u00e9 tvoria mobiln\u00fa reklamu na aut\u00e1.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1-1024x683.png\" alt=\"Mobiln\u00e1 reklama\" class=\"wp-image-1578\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1-1024x683.png 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1-300x200.png 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1-768x512.png 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1-1170x780.png 1170w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1.png 1200w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1-585x390.png 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-1-1-263x175.png 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Liata f\u00f3lia (na aut\u00e1)<\/h2>\n\n\n\n<p>Je pru\u017en\u00e1 a po zahriat\u00ed sa dokonale prisp\u00f4sob\u00ed povrchu (a \u201ezapam\u00e4t\u00e1 si\ntvar\u201c). Na f\u00f3liu je mo\u017en\u00e9 tla\u010di\u0165 \u013eubovo\u013en\u00fa grafiku. Potla\u010den\u00e1 f\u00f3lia je odoln\u00e1\nproti vyblednutiu, vlhkosti a v\u00e4\u010d\u0161ine mechanick\u00fdch po\u0161koden\u00ed. Liata f\u00f3lia je\nide\u00e1lna aj <strong>na nerovn\u00e9 povrchy \u2013 napr.\nzrkadl\u00e1 a n\u00e1razn\u00edky.<\/strong> Jej hr\u00fabka je obvykle 55 mikr\u00f3nov. Aby sa pred\u013a\u017eila\njej \u017eivotnos\u0165, je vhodn\u00e9 ju pokry\u0165 lamin\u00e1tom. Liata f\u00f3lia m\u00e1 naozaj dlh\u00fa\n\u017eivotnos\u0165 \u2013 a\u017e do 10 rokov. S kvalitou v\u0161ak s\u00favis\u00ed aj vy\u0161\u0161ia cena.<\/p>\n\n\n\n<p>Ve\u013emi praktick\u00fdm rie\u0161en\u00edm je <strong>reflexn\u00e1\nliata f\u00f3lia<\/strong> \u2013 t\u00e1 m\u00e1 hr\u00fabku 90 mikr\u00f3nov a jej \u010fal\u0161ou v\u00fdhodou je, \u017ee zost\u00e1va\nvidite\u013en\u00e1 aj v noci.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1-1024x683.png\" alt=\"reflexn\u00e1 liata f\u00f3lia\" class=\"wp-image-1577\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1-1024x683.png 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1-300x200.png 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1-768x512.png 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1-1170x780.png 1170w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1.png 1200w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1-585x390.png 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-2-1-263x175.png 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">F\u00f3lia OWV (one way vision)<\/h2>\n\n\n\n<p><a href=\"https:\/\/justprint.sk\/folia_owv\">F\u00f3lia OWV<\/a> sa naj\u010dastej\u0161ie pou\u017e\u00edva na okn\u00e1 automobilov. Vyzna\u010duje sa t\u00fdm, \u017ee m\u00e1 mali\u010dk\u00e9 otvory, cez ktor\u00e9 svetlo prenik\u00e1 do interi\u00e9ru vozidla. Zvonku je vozidlo pokryt\u00e9 vybranou potla\u010dou. Zvy\u010dajne sa vyberie f\u00f3lia OWV s <strong>hr\u00fabkou 180 mikr\u00f3nov.<\/strong> Na vidite\u013enos\u0165 reklamy aj po zotmen\u00ed je potrebn\u00e9 vybra\u0165 <strong>reflexn\u00fa f\u00f3liu OWV s hr\u00fabkou 200 mikr\u00f3nov.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3-1024x683.png\" alt=\"\" class=\"wp-image-1576\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3-1024x683.png 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3-300x200.png 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3-768x512.png 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3-1170x780.png 1170w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3.png 1200w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3-585x390.png 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-3-263x175.png 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">F\u00f3lia na rezanie \u2013 plotrov\u00e1<\/h2>\n\n\n\n<p>Vozidl\u00e1 m\u00f4\u017eu by\u0165 polepen\u00e9 aj<strong> n\u00e1lepkami\nz p\u00edsmen<\/strong>. P\u00edsmen\u00e1 na vozidl\u00e1 s\u00fa zvy\u010dajne vyrezan\u00e9 z <strong>plotrovej f\u00f3lie <\/strong>(ur\u010denej na rezanie na plotri). F\u00f3lie s\u00fa dod\u00e1van\u00e9 v\nr\u00f4znych farb\u00e1ch, okrem toho m\u00f4\u017eu by\u0165 leskl\u00e9 alebo matn\u00e9. Na u\u013eah\u010denie\nrovnomern\u00e9ho prilepenia n\u00e1pisu si m\u00f4\u017eete zvoli\u0165 <strong>mo\u017enos\u0165 rezania s transferom<\/strong> \u2013 \u010di\u017ee, prieh\u013eadn\u00fdm podkladom ktor\u00fd\nu\u013eah\u010duje mont\u00e1\u017e. N\u00e1lepky m\u00f4\u017eete aj <strong>\u201eol\u00fapa\u0165\u201c,\nto znamen\u00e1 odstr\u00e1ni\u0165 nepotrebn\u00fa f\u00f3liu <\/strong>a ponecha\u0165 iba hotov\u00e9 p\u00edsmen\u00e1.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4-1024x683.png\" alt=\"plotrova f\u00f3lia\" class=\"wp-image-1579\" srcset=\"https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4-1024x683.png 1024w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4-300x200.png 300w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4-768x512.png 768w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4-1170x780.png 1170w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4.png 1200w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4-585x390.png 585w, https:\/\/justprint.sk\/blog\/wp-content\/uploads\/2020\/03\/Obszar-kompozycji-4-263x175.png 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">N\u00e1lepky na potla\u010d \u2013 monomerick\u00e1 f\u00f3lia<\/h2>\n\n\n\n<p>Je to f\u00f3lia, ktor\u00fa je mo\u017en\u00e9 potla\u010di\u0165 akouko\u013evek grafikou a potom oreza\u0165 do\n\u013eubovo\u013en\u00e9ho tvaru. Tak\u00e9to n\u00e1lepky mo\u017eno tie\u017e <strong>pren\u00e1\u0161a\u0165 <\/strong>(t. j. ulo\u017ei\u0165 na bezfarebnej f\u00f3lii u\u013eah\u010duj\u00facej mont\u00e1\u017e).\nNezab\u00fadajte v\u0161ak, \u017ee tieto n\u00e1lepky s\u00fa vhodn\u00e9 <strong>len na ploch\u00e9 \u010dasti automobilu.<\/strong> Ak chcete zachova\u0165 intenzitu farieb\ne\u0161te dlh\u0161ie, je potrebn\u00e9 pokry\u0165 n\u00e1lepky \u010fal\u0161ou vrstvou lamin\u00e1tu.\n\nV\u00fdhodou monomerick\u00fdch f\u00f3li\u00ed je priazniv\u00e1 cena, ale ich\ntrv\u00e1cnos\u0165 nie je najvy\u0161\u0161ia (pribli\u017ene 2 roky). Monomerick\u00e9 f\u00f3lie m\u00f4\u017eu by\u0165\naplikovan\u00e9 na ploch\u00e9 \u010dasti vozidla (nie s\u00fa vhodn\u00e9 na nerovn\u00e9 povrchy).\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ak chcete, aby sa V\u00e1\u0161 reklamn\u00fd odkaz dostal k mnoh\u00fdm \u013eu\u010fom \u2013 mo\u017eno sa V\u00e1m bude hodi\u0165 mobiln\u00e1 (pohybliv\u00e1) reklama na vozidl\u00e1ch.<\/p>\n","protected":false},"author":1,"featured_media":1582,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[36,37,35],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/1575"}],"collection":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/comments?post=1575"}],"version-history":[{"count":3,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/1575\/revisions"}],"predecessor-version":[{"id":1585,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/posts\/1575\/revisions\/1585"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media\/1582"}],"wp:attachment":[{"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/media?parent=1575"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/categories?post=1575"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justprint.sk\/blog\/wp-json\/wp\/v2\/tags?post=1575"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}